Web Development Toronto

How to Choose a Toronto Web Development Company

There is no magic bullet or one-size-fits-all approach to choosing the best web development company for your business. Whether you’re looking for a small website to start your new business or custom e-commerce development for a new online store when you decide you’re ready to hire a website design agency for your small business we highly recommend making a list of goals that you wish to achieve. Then call or email each web development company you’re interested in working with and request an introductory consultation. Be prepared with a list of questions before each meeting to ensure you can ask the questions that matter most so that you can get a true sense of how each web developer can help you achieve your business goals. Will you focus on engaging new web design, content management systems, social media integrations or perhaps rely more on search engine optimization services to grow your business? These are the fundamental questions you need to ask each company you speak with to help determine which Toronto website development company is best matched with your business.

Once you’ve shared your project goals with each firm ask them about their web development process. How do they take your goals from the proposal through website deployment? Will you be assigned a dedicated website designer and web developer? Will all the copyright assignments for the work they create for your business be transferred to your business? Will they be able to help set up or brand your social media profiles that will help drive traffic to your custom website.

Our web development company in Toronto, Canada is unique in that our team is evenly split between creative website designers and web developers. We offer a full-service digital marketing suite to our clients starting with website design strategy, keyword research and search engine optimization services. Our talented WordPress developers‘  role is to take this digital marketing and weave it into a beautiful website for your business.

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Choosing a Custom Web Development Platform

An experienced team of web developers in Toronto will be willing to listen to the needs of your business and help you put a plan in place to meet your goals. One of the most important steps in achieving success with your new web page design is choosing the right platform for which the new web site will be developed on. Most business websites now feature a content management system on the back-end to allow the website owner to easily update and manage their web content and digital marketing efforts whether it be focussed on lead generation or e-commerce.

Our Toronto web development agency in Toronto specializes in search engine optimization and creating open source web development solutions as the very nature of open software adheres to one of our core beliefs of sharing knowledge and working together with our clients to create new and innovative website solutions. Contrary to proprietary or ‘closed source’ solutions like Shopify where code and applications are fixed and controlled by the developer, usually incurring ongoing fees or licensing, open-source web development is shared amongst the global community. It’s free for the most part and everyone in the world has the ability to add to the growing codebase of any open source web application and to work together to improve the software and create a better web. We strongly believe that through the act of sharing web development knowledge throughout the global community that it will help us all advance and prosper.

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Web Development Services in Toronto

WordPress Development

Many of our clients search web design Toronto in Google and land on our highly optimized website, which is also a testament to our expert SEO services. The vast majority of these engagements with our team result in custom website design built on the most popular content management system in the world, WordPress. Powering one-third of all websites around the globe, WordPress cannot be beaten in our eyes when it comes to the platform’s ability to be customized and tailored to meet virtually any business or marketing need whether it’s eCommerce, lead generation forms or blog.

WordPress is supported and advanced by web developers all over the world that continue to take this platform to new heights making it more flexible and powerful with each keystroke. WordPress is so highly customizable in fact, that it is perfectly capable of running both your neighbour’s parenting blog as well as enterprise-level websites driving millions of page views every year. 90% of the web development in Toronto, Canada that we do is custom WordPress.

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WooCommerce Development

In most cases where eCommerce is required our website design agency in Toronto focuses on creating highly customized design solutions for service providers within the WooCommerce plugin for WordPress. This integration allows our team to handcraft the entire online shopping experience for our client’s business as well as to engineer a very easy-to-use backend content management system that makes day-to-day website management simple for the web admin. We also offer post-launch CMS and search engine optimization best practices training to our clients.

In some cases, our clients’ marketing strategy or intended functionality for their e-commerce website requires even more robust technology that would be better handled by an enterprise-level online commerce platform like Magento. However, in recent years WooCommerce has made such significant strides in advancing its platform that website design companies in Canada are now able to create enterprise-level online shops within WooCommerce to meet expectations across all brands and businesses.

Magento Development

In cases where a truly exclusive custom eCommerce website design is necessary, we turn to Magento. Much like WordPress, Magento is a highly customizable and powerful content management system used by web design and development agencies in Toronto, Canada and around the world. An endless supply of e-commerce focused plugins and extensions are available to serve as add-ons when building responsive digital shopping experiences. This platform is geared for scenarios that focus solely on eCommerce with more robust internet shopping features right “out of the box.” As noted earlier, with the most recent advances made by WooCommerce, the need for a digital agency to use Magento to build and deploy online shops in the market is much less a technical requirement and now more so based on preference by the design team.

Shopify Development

Shopify is an amazing platform that can be set up and scaled with great ease by web developers or a business owner with minimal technical knowledge. They have a native mobile app dedicated to making the website management simple and easy for business owners and team members that allows for updates and sales tracking on the go. Shopify is a great platform for startups and small businesses to use when getting their new business or product to market quickly and cost-effectively. However, due to the closed-source nature of the platform and it’s limitations with customization, our digital agency does not offer Shopify web development services at this time, but may consider adding that to our web development services at some point. We invite you to read our in-depth article WooCommerce vs Shopify to help figure out which eCommerce platform is the best fit for your business.

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Custom Website Development

In some cases, after reviewing our clients’ unique project goals and requirements we may suggest a fully custom open-source website solution in order to avoid the overuse of plugins to achieve complex functionality. Depending on the industry and intended use for the website this method of web development can offer benefits as monthly website maintenance costs tends to be lower than a common CMS. We have created custom website backends in cases where an LMS (learning management system) is required for private training or educational websites.

These scenarios require a much deeper review of the information available from our client to understand the projects and make sure the UX UI strategy matches the functional requirements. Usually the same can be achieved with WordPress but would require the use of too many plugins and require a very aggressive monthly maintenance plan. To build a fully custom website backend requires a more significant initial budget, but pays dividends long term as upkeep cost is generally very low for service providers.

In other cases, our client’s project budget and vision may dictate our firms’ website development strategy. The best part of relying on open-source web development for all of our websites is that they can be developed quickly, and are created friendly enough that our clients are not dependent solely on our services to manage their websites going forward if they choose to take maintenance in-house after the website is deployed.

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Contact Our Top Web Development Company Toronto

To learn more about our professional web development services in Toronto, please contact us at our office phone number 416-901-8633. Our team is happy to review your business model and budget to suggest a best-fit web design solution for your needs. Or, if you wish to share your RFP with us, we invite you to fill out our online quote request to get the ball rolling.