Web Design for Startups

We create custom branding and website design for startup businesses backed by more than 20 years of professional experience working with some of Canada’s most exciting brands.

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Web Design for Startups

Startup Business Web Design in Toronto.

We have decades of experience in the design and SEO industry that we weave into each and every project.

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Brand Identity

Custom logo design, branded pitch decks and ownable marketing collateral are all key aspects of an initial brand kit your startup business will need to get started.

Website Design

Our startup website design company has a portfolio that offers professional website design examples from startups of all industries tailored to their unique needs.

Web Development

Our Toronto web developers work closely with our creative web design team to bring our hand-crafted website designs to life using the latest web technologies.

Custom WordPress

WordPress is the most powerful, content management system around. Our custom WordPress websites give you the tools to market your startup business with ease.

Search Engine Optimization

To get your startup business website ranking quickly, our expert SEO team has decades of experience weaving best practices into our custom websites.

Conversion Rate Optimization

Our award-winning website design for startup businesses is backed by a time-tested CRO strategy that converts visitors into leads for your growing business.

Startup web design and branding since 2003.

Our web design company is trusted by some of North America’s most exciting and successful brands to continue to define the measure of success for their business. Only the best website design for startups will help your new business get off the ground and begin to grow. Our web design agency has the time-tested experience to ensure beautiful, engaging websites are crafted with SEO best practices to power our clients’ digital marketing.

Our clients rely on our decades of experience to conceptualize and execute their digital marketing to drive sales.

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Brand Identities


Web Designs


Custom Logos


Happy Clients


An award winning web design agency.

Over the last two decades, we’ve won our share of awards.

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When it was time to redesign our website and revitalize our brand, we researched several prominent design firms – Parachute quickly became the natural choice. They’re a super talented bunch, fast and a pleasure to work with. I will definitely be keeping Parachute in mind for future projects.

Shauna Mercy,Marketing Manager, integrate AI

Having witnessed Parachute’s web design process with a shared client, there was no question as to who would create our new website. Parachute took our ideas and brought them to life using their creativity and expertise on a very short timeline. Since launch, our new website has exceeded expectations and served as a cornerstone for our marketing. I would recommend Parachute Design in a heartbeat.

Kevin Butler,Vice President, Strategy at Goose Digital

The most unique aspect about Parachute is that they get right to the important elements of the project. They don’t put too much weight on nebulous exercises around exploring your inner self. Instead, they get right down to what the project is about and what you want to get out of it. They’re practical and don’t waste time on exercises that ultimately won’t bear fruit.

Cam Carver,CEO, Workbench Energy Inc.

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Learn more about our best practices for startup web design and branding and how Parachute Design can help grow your business with a quick 15-minute call.

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Best Practices for Branding and Web Design for Startups

Working with startup companies is perhaps the type of website design project we have the most fun with. Not because it’s any more special than any other but because we’re involved in everything from the ground up. We are often there from the point the startup company is named, and something truly new and unique is born.

As a Toronto web design company serving the GTA and all provinces in Canada, we have loads of experience at this level, offering web design for startups, both local and virtual, to create a successful branding and custom logo design as well as winning web design solutions.

There are two constant challenges in doing web design for startups:

  1. Budget
  2. Personal Ownership

By nature, startups have not been in business for very long (or in business at all) by the time our Toronto website designers are invited into the fold. Additionally, the owners of new startup companies are usually amped up, excited and passionate about their new company.

Transforming a pioneering AI development firm created by a former Facebook executive into a multi-national enterprise-level brand.

  • Digital Branding
  • UX (User Experience) Design
  • Information Architecture
  • Responsive Website Design
  • Art Direction & Consulting
  • Custom WordPress Development
  • Custom Website Development
  • Search Engine Optimization
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Startup Web Design for Growth

Budget limitations are common for startups and understandably so. Part of our vision in working with startup companies has always been to offer creative web design solutions to maintain a limited budget and foster a long-term relationship, allowing our companies to grow together.

When it comes to web design for startups, a key factor to remember is to ensure the website and content management system (CMS) are flexible enough to grow quickly.

Working with limited time and funds means that some web design features may have to be left on the shelf until the startup goes to market, tests the waters, and builds some capital. When this time comes and the business owner has some experience, real-world user data, and an ample budget to help evolve the website into its next iteration, they’ll not be too happy if you need to start over and rebuild the website from scratch.

Good startup web designers have the experience and foresight to look a little way down the road and design a website that can be easily expanded when the time for growth comes along. This will help create a more seamless transition from the initial web design the startup first needed to go to market with, into a more robust and confident web presence for the long term.

Goose Digital

A website design case study focused on our business-to-business website design solution for one of Canada’s top marketing automation experts.

  • Website Architecture & Strategy
  • UX (User Experience) Design
  • Responsive Website Design
  • Custom WordPress Development
  • Search Engine Optimization
  • Conversion Rate Optimization
  • Art Direction & Consulting
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Understand the Owner’s Passion for Design

Just about every startup owner is so passionate about their new idea and inexperienced enough to overlook a professional web designer’s advice. Startup company owners have a vision in mind and often have blinders on limiting their view of the big picture. They want complete control and ownership over the design of each and every piece of their new brand.

This is totally natural and a good startup web designer will be understanding and know when to gently push and when to pull back. More often than not, when it comes time to grow the initial startup web design, the owner has more insight into what is working on the website and what can be improved to offer an even better user experience to their customers.

Workbench Energy

A deep dive into corporate rebranding with the merger of NRG Peaks and newly acquired Workbench as Workbench Energy.

  • Corporate Branding
  • Logo Design
  • UX Design
  • Information Architecture
  • Responsive Web Design
  • Art Direction & Consulting
  • Custom WordPress Development
  • Custom Web Development
  • Calculator Development
  • Search Engine Optimization
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Research and Design Strategy

As part of our approach to creating a new brand and web design for startups, we spend a lot of time upfront looking at competitor’s marketing materials. We can establish what has worked well for these market players and where they could use some improvement in their marketing materials.

With this initial research, we can put together a more effective startup web design strategy resulting in our clients’ brand, logo, and website design entering the ring fully prepared to compete with the industry leaders.

Village Juicery

An organic juice bar in Toronto founded upon a passion for personal health with 100% organic, cold-pressed juice and an endless quest for knowledge. Armed with a blank slate and a bushel full of dreams we were ecstatic to dig in.

  • Logo Design & Branding
  • Package & Product Design
  • UX (User Experience) Design
  • Responsive Website Design & Build
  • Customer WordPress Development
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One of our most favourite success stories is the logo design and custom website design for Toronto startup, Village Juicery. Read our case study for an in-depth look at how this story has evolved from the conception of the startup business’ name to the second and more mature iteration of their website.

Parachute Design is a Toronto web design agency for startups offering brand design, logo design and responsive web design and development. Visit our Tom&Sawyer case study to see how we put these web design and branding theories to work.

If you are interested in learning more about how Parachute Design can help your startup company put its best foot forward online, or to have us prepare a proposal for your new business website design, complete our online quote request form, or call our branding and website design experts in Toronto at 416-901-8633.

Let's make something.

Approaching design can be a complex undertaking without experience. Our team of professional designers can help you plan and execute your next design project.

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