Enhanced User Experience and Interaction Design
SaaS website design often includes a unique user experience through custom website development and interaction design. To improve a beautiful trendsetting user interface design, SaaS websites often do a great job offering a unique user experience through physical user interactions that create a more meaningful and memorable experience for visitors. It’s all about the ‘wow’ factor when selling SaaS products!
Balanced Page Content
Similar to web design for technology companies, the best SaaS website designs tend to offer more streamlined content than a traditional B2B site design. While tech firms will provide the bare minimum in terms of web content to focus more on the visual elements and generate curiosity in visitors, SaaS businesses will draw web design inspiration from industry leaders and offer less content than typical B2C web pages. SaaS businesses will, however, provide more content than the bare minimum to ensure that users have just enough information to make a decision to buy right from the pricing page, rather than call with a question and enter the sales funnel.
Flexibility Opens the Door to Longevity
When planning a new site design for a SaaS provider, it is critical to plan ahead for the future. SaaS providers tend to stay ahead of the trends on a year-to-year basis and require a backend that is flexible enough to evolve over the lifespan of the site without having to invest too heavily for incremental front-end design changes. To help our SaaS clients extend their brand and lifespan with the best SaaS website designs we recommend custom WordPress design and development to maximize flexibility and the longevity of the website.
SaaS Web design since 2003.
In 2003 Jay Eckert started a freelance web design company and at first managed all aspects of SaaS website designs on his own. After nurturing the small business for a few years, Jay began building an award-winning design team. In 2009 the freelance business was incorporated as Parachute Design and the rest is history.