A poorly built website limits your growth.
We have the foresight to plan for the future.
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Slow page speed?
Sloppy coding and excessive use of plugins quickly bloat a website and slow everything down to a crawl. Don’t take the easy road and expect to win the race.
Poor SEO performance?
Don’t cut corners and compromise on technical SEO. Build your website right, the first time and rely on our experience to position your brand prominently in search engines.
Limited scalability?
Using a templated approach, or even worse – buying a premade theme is short-sighted. These approaches are fast and cheap but will limit your ability to grow your business.
Hand-crafted websites, built to your unique specifications.
Our web development team will guide you through the entire process from discovery to post-launch to ensure your website achieves your goals and turns heads.
Website audit
Not sure where to start? We can audit your current website from a technical and user experience perspective to help build a project plan to achieve your goals.
Open source
We hand-craft all our websites using open-source code. This means that you own all the final assets and are not locked into any long-term commitments or fees.
Lifetime support
With every website we create, we offer a full 60-days of post-launch support. After that, we stay on board to maintain your website and help you grow your business.
THE COMPANY WE KEEP
“The thoroughness with which Parachute approached the strategy behind the project stood out. I wanted to be challenged by a design team on decisions, and they did that while finishing on time and budget. In fact, the initial impact of the work has our KPIs are up 18%–20% already. ”
Hand-tailored website development, front-to-back.
Some people reach out to us knowing they need to improve or redesign their website but don’t know where to start. We’ve been doing this a long time and can help guide you to build a comprehensive project plan to identify your needs and goals in a new website. Then, we’ll show you exactly how we’ll work together to help you achieve success.
Before you build anything it’s important to understand who you’re building it for, how you want them to use it and what purpose it will serve. If you’re building something to compete with other businesses it’s important to also understand what the competition is doing, analyze it, and do it better.
Using our research and discovery, we collaborate on a redesigned site map to improve the website’s navigation, break down content barriers, eliminate frustration and create a positive user experience.
We’ll also work together to create highly detailed wireframes to sandbox ideas, establish information architecture and test out our redesigned user journey and conversion strategy.
Once we’ve built a solid foundation together and everyone is on board with the new direction, our website designers and web developers work closely to create high-fidelity mockups to refine the new website design concept. Weaving creative expertise and decades of development experience together, we create a winning design system.
Once everyone is happy with the new user interface design our web developers get to work converting the beautiful graphics into clean, precise code. Understanding the importance of user experience, both on the front and back end is what makes our developers so successful in delivering highly functional, beautiful, optimized websites.
Search engine optimization plays a role in every step of our process. From understanding the competitor keyword gap to crafting an engaging user interface to entice click-throughs and building the website to operate at blazing speeds, SEO is top of mind every step of the way.
Compliance is important. Ensuring that your website is accessible to everyone is one of our core values. We’ll make sure that your website meets any compliance regulations in your region on top of our own fundamental compliance audit.
To take accessibility compliance even further, we highly recommend utilizing the AI-based compliance software from accessiBe.
Before the website is ready to roll out to the general public, we’ll stage it for stakeholder review and our final pre-launch quality assurance checks. This allows us to get as many eyes on the beta site as possible to ensure all content is in the right place and pages are rendering perfectly across all devices and environments.
On launch day, we start early in the morning to roll the new site out smoothly and quietly before Joe Public starts clicking through. This allows us to spend the rest of the day doing post-launch quality checks, performance analysis and general support.
With all websites, we build we offer 60-days of complete website support after launch. This includes software updates, general maintenance and bug fixes as well as 24/7 automated monitoring and monthly SEO audits. We’re at your beck and call to make sure the website is performing perfectly right out of the gate.
After our famous aftercare expires, we’re happy to set up a monthly maintenance plan tailored to your specific needs.
UX Design
Experience and user data combined to design highly engaging digital experiences that convert users into customers.
Web Design
Hand-crafted responsive website design that not only turns heads but consistently converts visitors into customers.
WordPress Development
Hand-crafted WordPress development that is tailored to meet the unique digital marketing needs of your business.
SEO
Search engine optimization woven into every aspect of the website design and development process.
Go RVing Canada
Turning digital marketing on its head with a reimagined web design and user experience to improve user engagement and deliver on KPI’s for stakeholders.
- Digital Branding
- UX (User Experience) Design
- Information Architecture
- Responsive Website Design
- Art Direction & Consulting
- Custom WordPress Development
- Interactive Tool Development
- Search Engine Optimization
Web development questions, answered.
We take pride in providing transparency to our clients and strive to maintain clarity in everything we do. If you’re not ready to contact us but have a question, you may find answers here.
More FAQsdesign covers the visual and user experience layer — layout, typography, colour, and interaction design. Website development is the technical layer — the code that brings the design to life. At Parachute, design and development happen in sequence: UX design first, then UI design, then development. Both disciplines work closely together throughout the project.
Custom website development costs depend on scope, complexity, and the services included. Our projects range from $15,000 CAD for small microsites to $80,000+ CAD for large B2B marketing websites and custom eCommerce builds. Every project includes a 60-day post-launch support period. Contact us for a project-specific estimate.
Most custom website development projects take between 10 and 20 weeks from kickoff to launch, depending on scope and complexity. Projects with extensive custom functionality or large content requirements take longer. We provide a detailed timeline at the start of every project so your team knows what to expect at each stage.
No. Every website Parachute builds is hand-crafted from scratch using open-source code. We do not use premade WordPress themes, page builders, or visual editors. This gives your website better performance, cleaner code, stronger SEO, and full design flexibility — without the bloat and limitations that come with templates.
Every Parachute website includes a 60-day post-launch support period covering software updates, maintenance, bug fixes, 24/7 automated uptime monitoring, and monthly SEO audits. After the 60-day period, we offer ongoing monthly maintenance plans tailored to each client’s needs.
Yes. We offer comprehensive website audits covering technical performance, UX and navigation, SEO, accessibility compliance, and conversion. Audits are available as standalone engagements and are also the starting point for most of our full website development projects.
Yes. Accessibility compliance is built into our development process, not added at the end. Every website we build is tested against accessibility standards relevant to the client’s region. For clients who need ongoing compliance monitoring as standards evolve, we recommend AI-based compliance tools.
Let's make something.
Whether you need a custom platform imagined or a hand-crafted WordPress website, our web development team has the experience and creativity to build frictionless solutions for all industries.
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